Disney

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Title: Disney Category: Top 10+ International Brands Origin: USA Listing added: Apr 11, 2009 Comments: 0 PageRank: 7/10

The magic has stalled somewhat for Disney, with the brand taking a bit of a back seat to those it partners, and its core target becoming more distant from the Disney brand as a result. Still, the phenomenon of High School Musical and its spin-offs is keeping the tills singing around the world, and it’s also bearing rich fruit from its partnership with Pixar. As consumers upgrade to high-definition TV, Disney should see strong sales of its back-catalogue, offsetting the decline in profitability of theatrical releases. To really advance the brand, it needs to make big inroads with emerging markets, adapting its product to win over a whole new generation of families from different cultures.

Origin:	USA
Web page:	disney.go.com
Extra link:	www.disney.co.uk
Extra link:	www.disneyinternational.com
Extra link:	www.disney.ca
Logo:
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Image 3:	Not available
Email:	Not available